Tuesday, March 17, 2015

Official Logo Unveiled

Moving Voices unveiled its logo in February of 2015 (pictured right). We would like to thank and recognize Louisville creative designer Loi LeMix for creating it.

A statement from Loi LeMix:

"The challenge with this logo design is tying the Vietnamese culture and voices into an image. How do you depict sound in a visible form? I wanted the logo to have deep meanings with a monochromatic color scheme.

So, I opted for a simple silhouette layout, drawing out a family of four with their lips apart to promote the ideology of sound resonance. Adding the geography map of Vietnam and matching it the same color as the male’s silhouette, who serves as the father in this picture helps promoted the idea of foundation. Foundation as in where we came from, our roots, Vietnam. And foundation in the sense that a father is one who also shelters his family.

As an advocate for supporting local communities, I am very glad to be able to provide logo design assistance for the Moving Voices’ oral project. The design process was both fun and experimental. My original intent was to invoke emotions through simple lines and tints of a hue, and I hope that viewers get the meanings behind the logo. Thanks for the opportunity."

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